Ilia Is Having a Sneaky Sitewide Sale for 2 More Days — Here’s How to Save 20%

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Photo:

Real Simple / Reese Herrington

Fall is a great time to stock up on new skincare and makeup products ahead of the harsh temperatures of winter. Before we know it, our skin is going to be dry from cold air and will be calling out for extra blush and bronzer to bring that sun-kissed glow back to our faces. Luckily, one of our favorite beauty brands is having a sitewide sale, so you can refresh your collection for less.

Between its clean formulas and minimalist beauty-inspired selection, Ilia is a great place to get all of your essentials. The makeup items are formulated with skin-loving ingredients, like hyaluronic acid and squalane, and the skincare products are so effective, the results are “immediate,” according to our shopper writer, Ali Faccenda, who uses the best-selling eye cream.

A few important things to know about the sitewide sale: It ends tomorrow night and it’s for VIP members only. Existing members can log into their accounts here, and new members can sign up for free today but need to rack up 50 points to obtain the exclusive discount of 20 percent off purchases of $75 or more.

Keep scrolling to see 10 of our favorite picks to snag during the last two days of Ilia’s VIP sitewide sale.

Best Beauty Buys During Ilia’s VIP Sale

Super Serum Skin Tint SPF 40, $39 (was $48)
Bright Start Retinol Alternative Eye Cream, $37 (was $46)
Multi-Stick, $29 (was $36)
True Skin Serum Concealer, $26 (was $32)
Soft Focus Finishing Powder, $29 (was $36)
True Skin Radiant Priming Serum, $42 (was $52)
Limitless Lash Mascara, $23 (was $28)
True Skin Serum Foundation, $44 (was $54)
The Necessary Eyeshadow Palette, $32 (was $40)
In Full Micro-Tip Brow Pencil, $20 (was $24)

Super Serum Skin Tint SPF 40

Ilia Beauty

Buy Now $48 $39

If you want to try a new foundation, consider adding the Super Serum Skin Tint SPF 40 to your digital cart. It’s the ideal choice for a natural makeup look, and it doubles as skincare thanks to four key ingredients—hyaluronic acid, niacinamide, plant-based squalane, and non-nano zinc oxide. All of this adds up to a formula in this foundation that gives you glowy, even coverage, while hydrating, smoothing, plumping, and shielding your skin from the sun. The tinted serum has a 4.5-star overall rating from a whopping 11,000 reviewers, with one customer saying they just ordered their “third bottle.” One 65-year-old shopper shared that it’s the “perfect match” for their complexion and is so lightweight, it “feels like skin.”

Bright Start Retinol Alternative Eye Cream

Ilia

Buy Now $46 $37

This isn’t just any old eye cream. Bright Start is formulated with sea fennel extract (a sustainably sourced retinol alternative), avocado extract, and a blend of caffeine and peptides to hydrate, brighten, and smooth fine lines, and it has a cooling ceramic applicator to simultaneously de-puff your under-eye area. Several of the 10,000+ reviews say that they saw a noticeable improvement in dark circles, wrinkles, and overall skin appearance. One 64-year-old customer who has a “background in beauty and healthcare” called it “truly youth preserving” and the “best eye cream ever.”

Multi-Stick

Ilia

Buy Now $36 $29

Anything that has multiple uses is a win in our book, which is why we recommend grabbing this hybrid product from Ilia that can be applied to your cheeks, lips, and even eyelids. The Multi-Stick comes in 12 different shades, including peach, rose, mauve, and berry tones, and has a creamy consistency that glides on effortlessly and is easy to layer if you want a more pigmented look. It contains shea butter, avocado oil, and orange peel wax to soften, replenish, and protect skin. One reviewer called it their “go-to lip tint and blush,” while another said it gives them an “effortless flush.”

True Skin Serum Concealer

Ilia

Buy Now $32 $26

It can be hard to find a good concealer—one that brightens, hides blemishes, and doesn’t crease or settle into lines. Luckily, the True Skin Serum Concealer nails this trifecta, according to editors and reviewers alike. Like other Ilia makeup products, it has effective skincare ingredients, including brightening vitamin C and Albizia Julibrissin bark extract, which helps to heal skin, according to the NIH. Choose from 20 different shades to find your perfect match.

Soft Focus Finishing Powder

Ilia

Buy Now $36 $29

Even if you’re a fan of liquid makeup products, everyone should use a finishing powder to complete their look. The Soft Focus Finishing Powder blurs pores, keeps oil at bay, and, most importantly, keeps your makeup in place all day long. One reviewer in the 65+ age range said that the powder “is so microfine that it doesn’t settle into lines and creases,” and another shopper who has “tried several setting powders” claimed this one is “by far the best.”

Keep scrolling to see what other beauty finds we’re grabbing from Ilia’s VIP sale that ends tomorrow night.