Amazon’s New Beauty Arrivals From Olaplex, L’Oréal, and More Start at Just $8

Byrdie / Reese Herrington

The start of a new season is the perfect time to refresh your beauty inventory (and your closet). That’s why I’ve been finding myself scrolling Amazon more than usual—and it doesn’t hurt that October Prime Day is just around the corner, meaning there are tons of early deals to shop. When I’m not browsing deals, I like to check out the new arrivals section, which currently has 100 new beauty releases hot off the presses.

With 100 products to choose from, it can be overwhelming to figure out which ones are actually worth your time and money. Luckily, I’ve decided to apply my expertise as a beauty editor (and seasoned shopper) to narrow down the new arrivals to the eight products I’m most excited to try. With exciting launches from viral brands like L’Oréal and Olaplex, you’re sure to find some worthwhile additions to your beauty stash.

Best Amazon Beauty New Arrivals

Hero Cosmetics Mighty Patch Mini Invisible+ Patches, $14
Olay Firming & Hydrating Body Lotion, $10
OGX Extra Strength Refreshing Scalp + Rosemary Mint Scalp Treatment, $8
OPI Liquid Fire Nail Polish, $12
L’Oréal Paris Bright Reveal Dark Spot Exfoliant Peel, $22
Olaplex Hello Healthy Hair Starter Kit, $35
Method Simply Nourish Body Lotion, $10 (originally $12)
Kérastase Elixir Ultime Hair Oil, $30

Hero Cosmetics Mighty Patch Mini Invisible+ Patches

Amazon

$14 at Amazon

I seriously can’t remember how I spot-treated breakouts before I was introduced to the Hero Cosmetics pimple patches. Not only do these hydrocolloid stickers shrink blemishes overnight, but they also help me resist the tempting urge to pick at my skin. These new Mini Invisible+ Patches are perfect for small whiteheads—plus, they’re barely visible, so I can wear them during the day.

Olay Firming & Hydrating Body Lotion

Amazon

$10 at Amazon

Combating dryness and keeping my skin hydrated is my number one skincare priority during the colder months, so I can’t wait to try this Olay Firming & Hydrating Body Lotion. Formulated with collagen and vitamin B3, it moisturizes while tightening and giving skin a plumper appearance. If you’re in the market for an anti-aging body lotion, consider adding this budget-friendly $10 option to your rotation.

OGX Extra Strength Refreshing Scalp + Rosemary Mint Scalp Treatment

Amazon

$8 at Amazon

One of the biggest beauty secrets that I’ve learned as an editor is that great hair starts with a healthy, balanced scalp. This extra strength scalp treatment from OGX is infused with rosemary, mint, and witch hazel to gently exfoliate without stripping your hair of essential oils. A great choice for those with oily-prone hair, this treatment should be the last step in your routine after washing and towel-drying.

OPI Liquid Fire Nail Polish

Amazon

$12 at Amazon

OPI’s fall nail polish line is full of seasonal shades with trendy metallic finishes, including Liquid Fire. This shimmery orange-red hue exudes all things autumn, bringing to mind images of pumpkin spice, crisp leaves, and a crackling bonfire. Though I typically go for neutral nail polish colors, I’m planning to switch up my mani for fall with this stunning rust shade.

These affordable picks are just a few of the new beauty arrivals that are worth adding to your Amazon cart this weekend. Below, find more must-haves, from an exfoliating dark spot treatment to a luxe hair oil.