This On-Sale Foundation Hydrates Dry Winter Skin, and Its Coverage ‘Lasts All Day’

This On-Sale Foundation Hydrates Dry Winter Skin, and Its Coverage ‘Lasts All Day’

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QVC IT Cosmetics Sale Tout Photo:

Real Simple / Daisy Rodriguez

As much as I love trying out new beauty products to add to my routine, I’ve recently joined the less-is-more camp for both skincare and makeup. But in order to make a more minimal lineup work, I’ve come to rely on products that promise multiple benefits in one formula. So, you could say my interest was piqued when I discovered It Cosmetics Your Skin but Better Foundation + Skincare—especially since it’s currently on sale at QVC.

This two-in-one product comes in a wide range of shades and offers medium but buildable coverage, which I prefer for added versatility in a product. In addition to minimizing the appearance of your pores, It Cosmetics promises that this foundation will give you prolonged coverage. Shoppers agree, saying that they love that the foundation feels “lightweight” on this skin and “lasts all day,” especially when paired with the It Bye Bye Pores Pressed Powder. Another reviewer credited the formula for giving them “perfect coverage” without drying out their skin. 

It Cosmetics Your Skin but Better Foundation With Brush

QVC IT Cosmetics Your Skin But Better Foundation with Brush

QVC

Buy Now $47 $42

The foundation is made for all skin types, but it seems to be a particular hit for those with dry skin. Its moisturizing benefits are thanks to ingredients like hyaluronic acid, which attracts and seals water to your skin for a smooth, plumped appearance, aloe vera extract, and vitamins E and B5. Beyond providing day-to-day hydration, regular use of the foundation can result in smoother-looking skin and improved texture in just two weeks, according to the brand.

Right now, this foundation is 10 percent off and includes an application brush, which one customer praised, saying the foundation “applies so easily” when using the included tool.  They also noted that “it feels like you aren’t wearing foundation” with it on and added that their “skin looks so much better” after using it. If you’re in the market for more top-rated makeup by the brand, QVC’s sale includes more two-in-one products from It Cosmetics, like the Bye Bye Dark Spots Serum Concealer Duo and the CC+ Color Correcting Cream with SPF 50. 

Keep scrolling for more deals on this shopper-favorite makeup brand, and grab them while they’re still on sale. And, if you’re new to QVC, you can take an additional $10 off your order of $25 or more with the code NEWYEAR24

It Cosmetics CC+ Full Coverage Cream With Bye Bye Pores Pressed Setting Powder and Brush

QVC IT Cosmetics CC+ Cream SPF50 Foundation with Bye Bye Pores Pressed & Brush

QVC

Buy Now $79 $59

It Cosmetics Celebration Foundation Illumination Duo With Brush

QVC IT Cosmetics Celebration Foundation Illumination Duo w/ Brush

QVC

Buy Now $85 $77

It Cosmetics Bye Bye Dark Spots Serum Concealer Duo

QVC IT Cosmetics Bye Bye Dark Spots Serum Concealer Duo

QVC

Buy Now $46 $44

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